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American Passage_ The History of Ellis I - Vincent J. Cannato [226]

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ad stated, “Independence is the spirit that drives America’s most successful investors.”

In an episode from the fifth season of The Apprentice, those vying for the opportunity to work for Donald Trump were given the task of creating a new souvenir booklet for visitors to Ellis Island. “Yes, even Donald Trump seems to appreciate the historic importance and magical allure of this great national monument to freedom and opportunity,” proclaimed the newsletter of the Statue of Liberty–Ellis Island Foundation.

The island takes a prominent role in movies like Godfather II, Hitch, Hester Street, and Brother from Another Planet. The 2006 Italian film Nuovomondo, titled Golden Door in its American release, deals with Sicilian immigrants who pass through Ellis Island. The film is evocative of the dislocation and confusion of the inspection process; however, it is also historically inaccurate. It shows all immigrants undergoing rigorous physical and mental testing. In reality, the relatively small staff at Ellis Island meant a hasty inspection for most who passed through. Only if immigrants were suspected of having some deficiency did they undergo the full battery of mental and physical testing. William Williams only wished that he could have inspected every immigrant as closely as we see in Golden Door.

In the 1990s, New York and New Jersey fought a protracted legal battle for jurisdiction over Ellis Island. In 1998, this battle eventually made its way to the U.S. Supreme Court, which ruled in a 6-3 decision that all but three acres of the site belonged to New Jersey. The Court’s majority relied on an 1834 agreement between the two states that granted the then three-acre island to New York while allowing New Jersey to retain the rights to the surrounding waters and submerged land. Some of that land was eventually added to Ellis Island as it expanded.

Despite the rhetoric from both sides, the fight had little to do with lofty issues and more to do with who would control the development of the rest of the island and the taxes it would generate. Beginning in the 1980s, there had been talk of redeveloping the south side of the island, which used to house medical facilities. The new plan included demolishing some of the abandoned buildings and replacing them with a hotel and conference center, with the money from the commercial sites paying for the restoration of the rest of the buildings. New Jersey wanted to build a footbridge from its side of the Hudson to the island. Lee Iacocca had other ideas, including a nebulous plan for an “ethnic Williamsburg,” an exhibition center devoted to ethnic arts and crafts and food.

In the end, none of the plans was approved and the southern half of the island remained fallow as preservationists staunchly opposed the idea of commercial development. Unfortunately, they had little money with which to restore the decaying southern section of the island. At this point, the National Park Service stepped in and entered into an agreement with a newly formed nonprofit organization called Save Ellis Island, which was now authorized to raise money for the rehabilitation of the island’s southern section.

“Establish the Ellis Island Institute and Conference Center in the thirty unrestored buildings on Ellis Island,” its mission statement declares. “The Ellis Island Institute and Conference Center will capture the power of place to become a world class facility for civic engagement and life long learning on the topics of immigration, diversity, human health and wellbeing, the themes of Ellis Island.”

To help with fundraising and raise awareness of the project, the clothing maker Arrow launched a nationwide public relations effort. It created a high-production-value advertising campaign with television spots and posters featuring actors Elliot Gould and Christian Slater, pro-football Hall of Famer Joe Montana, American Idol finalist Kathryn McPhee, and cast members from The Sopranos. Everyone was fashionably dressed—no doubt in Arrow clothing—as they walked through the abandoned buildings of the island’s south

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