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Blink_ The Power of Thinking Without Thinking - Malcolm Gladwell [47]

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about how you were trying to solve the problem — your strategy, your approach, or any solutions you’ve thought of. When Schooler did this experiment with a whole sheet of insight puzzles, he found that people who were asked to explain themselves ended up solving 30 percent fewer problems than those who weren’t. In short, when you write down your thoughts, your chances of having the flash of insight you need in order to come up with a solution are significantly impaired — just as describing the face of your waitress made you unable to pick her out of a police lineup. (The solution to the pyramid problem, by the way, is to destroy the bill in some way — tear it or burn it.)

With a logic problem, asking people to explain themselves doesn’t impair their ability to come up with the answers. In some cases, in fact, it may help. But problems that require a flash of insight operate by different rules. “It’s the same kind of paralysis through analysis you find in sports contexts,” Schooler says. “When you start becoming reflective about the process, it undermines your ability. You lose the flow. There are certain kinds of fluid, intuitive, nonverbal kinds of experience that are vulnerable to this process.” As human beings, we are capable of extraordinary leaps of insight and instinct. We can hold a face in memory, and we can solve a puzzle in a flash. But what Schooler is saying is that all these abilities are incredibly fragile. Insight is not a lightbulb that goes off inside our heads. It is a flickering candle that can easily be snuffed out.

Gary Klein, the decision-making expert, once did an interview with a fire department commander in Cleveland as part of a project to get professionals to talk about times when they had to make tough, split-second decisions. The story the fireman told was about a seemingly routine call he had taken years before, when he was a lieutenant. The fire was in the back of a one-story house in a residential neighborhood, in the kitchen. The lieutenant and his men broke down the front door, laid down their hose, and then, as firemen say, “charged the line,” dousing the flames in the kitchen with water. Something should have happened at that point: the fire should have abated. But it didn’t. So the men sprayed again. Still, it didn’t seem to make much difference. The firemen retreated back through the archway into the living room, and there, suddenly, the lieutenant thought to himself, There’s something wrong. He turned to his men. “Let’s get out, now!” he said, and moments after they did, the floor on which they had been standing collapsed. The fire, it turned out, had been in the basement.

“He didn’t know why he had ordered everyone out,” Klein remembers. “He believed it was ESP. He was serious. He thought he had ESP, and he felt that because of that ESP, he’d been protected throughout his career.”

Klein is a decision researcher with a Ph.D., a deeply intelligent and thoughtful man, and he wasn’t about to accept that as an answer. Instead, for the next two hours, again and again he led the firefighter back over the events of that day in an attempt to document precisely what the lieutenant did and didn’t know. “The first thing was that the fire didn’t behave the way it was supposed to,” Klein says. Kitchen fires should respond to water. This one didn’t. “Then they moved back into the living room,” Klein went on. “He told me that he always keeps his earflaps up because he wants to get a sense of how hot the fire is, and he was surprised at how hot this one was. A kitchen fire shouldn’t have been that hot. I asked him, ‘What else?’ Often a sign of expertise is noticing what doesn’t happen, and the other thing that surprised him was that the fire wasn’t noisy. It was quiet, and that didn’t make sense given how much heat there was.”

In retrospect all those anomalies make perfect sense. The fire didn’t respond to being sprayed in the kitchen because it wasn’t centered in the kitchen. It was quiet because it was muffled by the floor. The living room was hot because the fire was underneath the living room,

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