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Empire of Illusion - Chris Hedges [26]

By Root 1141 0
who are like you and me, and the gushing words of gratitude to the crowds of supporters. The metaphors are not empty. They say something about us and our culture. Changes in metaphors are, as the critic Northrop Frye understood, fundamental changes.

“Are we going to look forward,” asked candidate Obama at an “American Jobs Tour” rally in Columbus, Ohio, on October 10, 2008, “or are we going to look backwards?”

AUDIENCE: Forward!

OBAMA: Are we going to look forward with hope, or are we going to look backwards with fear?

AUDIENCE: Hope! Forward!

OBAMA: Ohio, if you are willing to organize with me, if you are willing to go vote right now—we’ve got—you could go to the early voting right across the street, right on—right there. [Cheers and applause.] If every one of you are willing to grab your friends and your neighbors and make the phone calls and do what’s required, I guarantee you we will not just win Ohio, we will win this general election. And you and I together, we will change this country and we will change the world. [Cheers and applause.] God bless you. God bless the United States of America. [Cheers and applause.]

Celebrity culture has bequeathed to us what Benjamin DeMott calls “junk politics.” Junk politics does not demand justice or the reparation of rights. It personalizes and moralizes issues rather than clarifying them. “It’s impatient with articulated conflict, enthusiastic about America’s optimism and moral character, and heavily dependent on feel-your-pain language and gesture,” DeMott notes. The result of junk politics is that nothing changes—“meaning zero interruption in the processes and practices that strengthen existing, interlocking systems of socioeconomic advantage.” It redefines traditional values, tilting “courage toward braggadocio, sympathy toward mawkishness, humility toward self-disrespect, identification with ordinary citizens toward distrust of brains.” Junk politics “miniaturizes large, complex problems at home while maximizing threats from abroad. It’s also given to abrupt, unexplained reversals of its own public stances, often spectacularly bloating problems previously miniaturized.” And finally, it “seeks at every turn to obliterate voters’ consciousness of socioeconomic and other differences in their midst.”28 Politics has become a product of a diseased culture that seeks its purpose in celebrities who are, as Boorstin wrote, “receptacles into which we pour our own purposelessness. They are nothing but ourselves seen in a magnifying mirror.”29

Those captivated by the cult of celebrity do not examine voting records or compare verbal claims with written and published facts and reports. The reality of their world is whatever the latest cable news show, political leader, advertiser, or loan officer says is reality. The illiterate, the semiliterate, and those who live as though they are illiterate are effectively cut off from the past. They live in an eternal present. They do not understand the predatory loan deals that drive them into foreclosure and bankruptcy. They cannot decipher the fine print on the credit card agreements that plunge them into unmanageable debt. They repeat thought-terminating clichés and slogans. They are hostage to the constant jingle and manipulation of a consumer culture. They seek refuge in familiar brands and labels. They eat at fast-food restaurants not only because it is cheap, but also because they can order from pictures rather than from a menu. And those who serve them, also often semiliterate or illiterate, punch in orders on cash registers whose keys are usually marked with pictures. Life is a state of permanent amnesia, a world in search of new forms of escapism and quick, sensual gratification.

Celebrity images are reflections of our idealized selves sold back to us. Yet they actually constrain rather than expand our horizons and experiences. “One of the deepest and least remarked features of the Age of Contrivance is what I would call the mirror effect,” Boorstin wrote.

Nearly everything we do to enlarge our world, to

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