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Masscult and Midcult_ Essays Against the American Grain - Dwight MacDonald [23]

By Root 1088 0
and society may be partly due to these seismic breaks, much more drastic than anything in European history, including the French Revolution.) The New England culture was simply pushed aside by history, dwindling to provincial gentility, and there was no other to take its place; it was smothered by the growth of mass industry, by westward expansion, and above all by the massive immigration from non-English-speaking countries. The great metaphor of the period was the melting pot; the tragedy was that it melted so thoroughly. A pluralistic culture might have developed, enriched by the contributions of Poles, Italians, Serbs, Greeks, Jews, Finns, Croats, Germans, Swedes, Hungarians, and all the other peoples that came here from 1870 to 1910. It is with mixed feelings one reads Emma Lazarus’s curiously condescending inscription on the Statue of Liberty:

Give me your tired, your poor,

Your huddled masses yearning to breathe free,

The wretched refuse of your teeming shore,

Send these, the homeless, tempest-tossed, to me:

I lift my lamp beside the golden door.

For indeed these were the poor and tempest-tossed, the bottom-dogs of Europe, and for just this reason they were all too eager to give up their old-world languages and customs, which they regarded as marks of inferiority. Uprooted from their own traditions, offered the dirtiest jobs at the lowest pay, the masses from Europe were made to feel that their only hope of rising was to become “Americanized,” which meant being assimilated at the lowest cultural (as well as economic) level. They were ready-made consumers of Kitsch. A half-century ago, when the issue was still in the balance, Randolph Bourne wrote:

What we emphatically do not want is that these distinctive qualities should be washed out into a tasteless, colorless fluid of uniformity. Already we have far too much of this insipidity—masses of people who are half-breeds....Our cities are filled with these half-breeds who retain their foreign names but have lost the foreign savor. This does not mean that...they have been really Americanized. It means that, letting slip from them whatever native culture they had, they have substituted for it only the most rudimentary American—the American culture of the cheap newspaper, the movies, the popular song, the ubiquitous automobile....

Just so surely as we tend to disintegrate these nuclei of nationalistic culture do we tend to create hordes of men and women without a spiritual country, cultural outlaws without taste, without standards but those of the mob. We sentence them to live on the most rudimentary planes of American life.[8]

Bourne’s fears were realized. The very nature of mass industry and of its offshoot, Masscult, made a pluralistic culture impossible. The melting pot produced merely “the tasteless, colorless fluid of uniformity.” This much can be said for the dominant Anglo-Saxon Americans: they didn’t ask the immigrants to accept anything they themselves were unwilling to accept. One recalls Matthew Josephson’s vignette of Henry Clay Frick sitting on a Renaissance chair under a Rembrandt reading The Saturday Evening Post. They were preoccupied with building railroads, settling the West, expanding industry, perfecting monopolies and other practical affairs. Pioneers, O Pioneers! And the tired pioneer preferred Harold Bell Wright to Henry James.

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We are now in a more sophisticated period. The West has been won, the immigrants melted down, the factories and railroads built to such effect that since 1929 the problem has been consumption rather than production. The work week has shrunk, real wages have risen, and never in history have so many people attained such a high standard of living as in this country since 1945. College enrollment is now well over four million, three times what it was in 1929. Money, leisure and knowledge, the prerequisites for culture, are more plentiful and more evenly distributed than ever before.

In these more advanced times, the danger to High Culture is not so much from Masscult as from a peculiar hybrid bred from the latter

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