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Persuasive Advertising - J. Scott Armstrong [229]

By Root 1971 0
of Abnormal and Social Psychology, 68 (4), 359–66. (P 107)

Festinger, Leon, Henry W. Reicken and Stanley Schacter (1956), When Prophecy Fails. Minneapolis: University of Minnesota Press. (P 104)

Fetherstonhaugh, D., P. Slovic, S. Johnson, and J. Friedrich (1997), “Insensitivity to the value of human life. A study of psychophysical numbing,” Journal of Risk and Uncertainty, 14, 283–300. (P 148)

Finn, Adam (1988), “Print ad recognition readership scores: An information processing perspective,” Journal of Marketing Research, 25 (May), 168–77. (P 210, 212, 248)

Fitzsimons, Gavan J. and Baba Shiv (2001), “Nonconscious and contaminative effects of hypothetical questions on subsequent decision making,” Journal of Consumer Research, 28 (2), 224–38. (P 131)

Fogg, B. J. (2003), Persuasive Technology: Using Computers to Change What We Think and Do. San Francisco, CA: Morgan Kaufmann. (P 118)

Fogg, B. J. and Clifford Nass (1997), “Silicon sycophants: The effects of computers that flatter,” International Journal of Human–Computer Studies, 46, 551–61. (P 76, 118)

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Fowler, Nathaniel C. (1897), Fowler’s Publicity. New York: Publicity Publishing. (P 233)

Fox, Stephen R. (1997), The Mirror Makers: A History of American Advertising and its Creators. Chicago: University of Illinois Press. (P 1, 6, 63, 116, 157, 217, 222)

Franzen, Giep (1994), Advertising Effectiveness. Henley-on-Thames: NTC Publications (reprinted by Admap). (P 6, 229, 246, 269)

Frederick, Shane (2005), “Cognitive reflection and decision making,” Journal of Economic Perspectives, 19 (4), 25–42. (P 21, 41)

Freedman, Jonathan. L. and S. C. Fraser (1966), “Compliance without pressure: The foot-in-the-door technique,” Journal of Personality and Social Psychology, 4 (2), 195–202. (P 82)

Friedrich, James, D. Featherstonhaugh, S. Casey, and D. Gallagher (1996), “Argument integration and attitude changes: Suppression effects in the integration of one-sided arguments that vary in persuasiveness,” Personality and Social Psychology Bulletin, 22 (2), 179–91. (P 181)

Furnham, Adrian, Barrie Gunter, and Andrew Green (1990), “Remembering science: The recall of factual information as a function of the presentation mode,” Applied Cognitive Psychology, 4 (3), 203–12. (P 242)

Gal, David (2006), “A psychological law of inertia and the illusion of loss aversion,” Judgment and Decision Making, 1 (1), 23–32. (P 304)

Gallupe, R. Brent, Lana M. Bastianutti, and William H. Cooper (1991), “Unlocking brainstorms,” Journal of Applied Psychology, 76 (1), 137–42. (P 283)

Gallupe, R. Brent and William H. Cooper (1993), “Brainstorming electronically,” Sloan Management Review, 35 (1), 27–36. (P 283)

Gallupe, R. Brent, A. R. Dennis, W. H. Cooper, J. S. Valachich, L. M. Bastianutti, and J. F. Nunamaker (1992), “Electronic brainstorming and group size,” Academy of Management Journal, 35 (2), 350–69. (P 283)

Galton, Francis (1879), “Composite portraits, made by combining those of many different persons into a single resultant figure,” Journal of the Anthropological Institute of Great Britain and Ireland, 8, 132–44. (P 237)

Ganesan, Shankar, Alan J. Malter, and Aric Rindfleisch (2005), “Does distance still matter? Geographic proximity and new product development,” Journal of Marketing, 69 (October), 44–60. (P 281)

Garramone, Gina M. (1985), “Effects of negative political advertising: The roles of sponsor and rebuttal,” Journal of Broadcasting and Electronic Media, 29 (2), 147–59. (P 163, 164)

Gaski, John F. and Michael J. Etzel (2005), “National aggregate consumer sentiment toward marketing: A thirty-year retrospective and analysis,” Journal of Consumer Research, 31 (March), 859–67. (P 1)

Geiger, Seth F. and Bryon Reeves (1991), “The effects of visual structure and content emphasis on the evaluation and memory of political candidates,” in Frank Biocca (ed.), Television and Political

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