Presentation Zen [0]
Simple Ideas on Presentation Design and Delivery
Garr Reynolds
Presentation Zen: Simple Ideas on Presentation Design and Delivery
Garr Reynolds
New Riders
1249 Eighth Street
Berkeley, CA 94710
510/524-2178
510/524-2221 (fax)
Find us on the Web at: www.newriders.com
To report errors, please send a note to errata@peachpit.com
New Riders is an imprint of Peachpit, a division of Pearson Education
Copyright © 2008 by Garr Reynolds
Project Editor: Michael J. Nolan
Development Editor: Marta Justak
Production Editor: Hilal Sala
Proofreader: Rose Weisburd
Indexer: Julie Bess
Design Consultant in Japan: Mayumi Nakamoto
Book design: Garr Reynolds
Notice of Rights
All rights reserved. No part of this book may be reproduced or transmitted in any form by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of the publisher. For information on getting permission for reprints and excerpts, contact permissions@peachpit.com.
Notice of Liability
The information in this book is distributed on an “As Is” basis without warranty. While every precaution has been taken in the preparation of the book, neither the author nor Peachpit shall have any liability to any person or entity with respect to any loss or damage caused or alleged to be caused directly or indirectly by the instructions contained in this book or by the computer software and hardware products described in it.
Trademarks
Many of the designations used by manufacturers and sellers to distinguish their products are claimed as trademarks. Where those designations appear in this book, and Peachpit was aware of a trademark claim, the designations appear as requested by the owner of the trademark. All other product names and services identified throughout this book are used in editorial fashion only and for the benefit of such companies with no intention of infringement of the trademark. No such use, or the use of any trade name, is intended to convey endorsement or other affiliation with this book.
ISBN 13: 978-0-321-52565-9
ISBN 10: 0-321-52565-5
To Mom & Dad
Table of Contents
Acknowledgments
Foreword by Guy Kawasaki
INTRODUCTION
Presenting in Today’s World
PREPARATION
Creativity, Limitations, and Constraints
Planning Analog
Crafting the Story
DESIGN
Simplicity: Why it Matters
Presentation Design: Principles and Techniques
Sample Slides
DELIVERY
The Art of Being Completely Present
Connecting With an Audience
THE NEXT STEP
The Journey Begins
Acknowledgments
This book would not have been possible without a lot of help and support. I’d like to thank the following people for their contributions and encouragement:
Nancy Duarte and Mark Duarte and all the kick-butt staff at Duarte Design in Silicon Valley, including Victoria Davis, Trish Gilfoil, and Paula Tesch for their constant support.
At New Riders: Michael Nolan (Project Editor), who asked me to write this book and gave me the freedom to do it my way (yeah, like the song). Marta Justak (Development Editor), who was amazing at bringing more clarity to my writing. Rose Weisburd (Proofreader), who has magical powers for finding errors and offering advice for making the writing better. Mimi Heft for her help with the design and the cover. Hilal Sala (Production Editor) for her talent and great patience.
Guy Kawasaki, Seth Godin, David S. Rose, Daniel Pink, Dan Heath and Rick Heath, Rosamund Zander, Jim Quirk, Deryn Verity for their enlightened advice and content in the early stages of the process.
Garth Johnson and all the cool people at iStockphoto.com for their tremendous support with the images and the special offer that’s included at the back of this book.
Designer Mayumi Nakamoto for teaching me more than I wanted to know (or thought possible) about Adobe InDesign. June Cohen and Michael Glass at TED for their help with the images. Daniel Lee at Mojo for his help with the credits. Aaron Walker, Tom Grant’s producer in Japan, for his great assistance.
The Design