The 4-Hour Workweek, Expanded and Update - Timothy Ferriss [31]
But let’s consider a few things we can probably agree on.
Since we have 8 hours to fill, we fill 8 hours. If we had 15, we would fill 15. If we have an emergency and need to suddenly leave work in 2 hours but have pending deadlines, we miraculously complete those assignments in 2 hours.
It is all related to a law that was introduced to me by Ed Zschau in the spring of 2000.
I had arrived to class nervous and unable to concentrate. The final paper, worth a full 25% of the semester’s grade, was due in 24 hours. One of the options, and that which I had chosen, was to interview the top executives of a start-up and provide an in-depth analysis of their business model. The corporate powers that be had decided last minute that I couldn’t interview two key figures or use their information due to confidentiality issues and pre-IPO precautions. Game over.
I approached Ed after class to deliver the bad news.
“Ed, I think I’m going to need an extension on the paper.” I explained the situation, and Ed smiled before he replied without so much as a hint of concern.
“I think you’ll be OK. Entrepreneurs are those who make things happen, right?”
Twenty-four hours later and one minute before the deadline, as his assistant was locking the office, I handed in a 30-page final paper. It was based on a different company I had found, interviewed, and dissected with an intense all-nighter and enough caffeine to get an entire Olympic track team disqualified. It ended up being one of the best papers I’d written in four years, and I received an A.
Before I left the classroom the previous day, Ed had given me some parting advice: Parkinson’s Law.
Parkinson’s Law dictates that a task will swell in (perceived) importance and complexity in relation to the time allotted for its completion. It is the magic of the imminent deadline. If I give you 24 hours to complete a project, the time pressure forces you to focus on execution, and you have no choice but to do only the bare essentials. If I give you a week to complete the same task, it’s six days of making a mountain out of a molehill. If I give you two months, God forbid, it becomes a mental monster. The end product of the shorter deadline is almost inevitably of equal or higher quality due to greater focus.
This presents a very curious phenomenon. There are two synergistic approaches for increasing productivity that are inversions of each other:
Limit tasks to the important to shorten work time (80/20).
Shorten work time to limit tasks to the important (Parkinson’s Law).
The best solution is to use both together: Identify the few critical tasks that contribute most to income and schedule them with very short and clear deadlines.
If you haven’t identified the mission-critical tasks and set aggressive start and end times for their completion, the unimportant becomes the important. Even if you know what’s critical, without deadlines that create focus, the minor tasks forced upon you (or invented, in the case of the entrepreneur) will swell to consume time until another bit of minutiae jumps in to replace it, leaving you at the end of the day with nothing accomplished. How else could dropping off a package at UPS, setting a few appointments, and checking e-mail consume an entire 9–5 day? Don’t feel bad. I spent months jumping from one interruption to the next, feeling run by my business instead of the other way around.
THE 80/20 PRINCIPLE and Parkinson’s Law are the two cornerstone concepts that will be revisited in different forms throughout this entire section. Most inputs are useless and time is wasted in proportion to the amount that is available.
Fat-free performance and time freedom begins with limiting intake overload. In the next chapter, we’ll put you on the real breakfast of champions: the Low-Information Diet.
A Dozen Cupcakes and One Question
Love of bustle is not industry.
—SENECA
MOUNTAIN VIEW, CALIFORNIA.
“Saturdays are my days off,” I offered to the crowd of strangers staring at me, friends