The Lean Startup - Eric Ries [118]
FURTHER READING
Clayton M. Christensen’s The Innovator’s Dilemma and The Innovator’s Solution are classics. In addition, Christensen’s more recent work is also extremely helpful for seeing the theory of disruptive innovation in practice, including The Innovator’s Prescription (about disrupting health care) and Disrupting Class (about education).
http://ericri.es/ClaytonChristensen
Geoffrey A. Moore’s early work is famous among all entrepreneurs, especially Crossing the Chasm and Inside the Tornado. But he has continued to refine his thinking, and I have found his latest work, Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution, especially useful.
http://ericri.es/DealingWithDarwin
The Principles of Product Development Flow: Second Generation Lean Product Development by Donald G. Reinertsen. http://ericri.es/pdflow
The Toyota Way by Jeffrey Liker.
http://ericri.es/thetoyotaway
Lean Thinking: Banish Waste and Create Wealth in Your Corporation, Revised and Updated by James P. Womack and Daniel T. Jones.
http://ericri.es/LeanThinking
The People’s Tycoon: Henry Ford and the American Century by Steven Watts.
http://ericri.es/ThePeoplesTycoon
The One Best Way: Frederick Winslow Taylor and the Enigma of Efficiency by Robert Kanigel.
http://ericri.es/OneBestWay
The Principles of Scientific Management by Frederick Winslow Taylor.
http://ericri.es/ScientificManagement
Extreme Programming Explained: Embrace Change by Kent Beck and Cynthia Andres.
http://ericri.es/EmbraceChange
Toyota Production System: Beyond Large-Scale Production by Taiichi Ohno.
http://ericri.es/TaiichiOhno
The idea of the Build-Measure-Learn feedback loop owes a lot to ideas from maneuver warfare, especially John Boyd’s OODA (Observe-Orient-Decide-Act) Loop. The most accessible introduction to Boyd’s ideas is Certain to Win: The Strategy of John Boyd, Applied to Business by Chet Richards.
http://ericri.es/CertainToWin
Out of the Crisis by W. Edwards Deming.
http://ericri.es/OutOfTheCrisis
My Years with General Motors by Alfred Sloan.
http://ericri.es/MyYears
Billy, Alfred, and General Motors: The Story of Two Unique Men, a Legendary Company, and a Remarkable Time in American History by William Pelfrey.
http://ericri.es/BillyAlfred
The Practice of Management by Peter F. Drucker.
http://ericri.es/PracticeOfManagement
Getting to Plan B: Breaking Through to a Better Business Model by John Mullins and Randy Komisar.
http://ericri.es/GettingToPlanB
Endnotes
Introduction
1. For an up-to-date listing of Lean Startup meetups or to find one near you, see http://lean-startup.meetup.com or the Lean Startup Wiki: http://leanstartup.pbworks.com/Meetups. See also Chapter 14, “Join the Movement.”
Chapter 1. Start
1. Manufacturing statistics and analysis are drawn from the blog Five Thirty Eight: http://www.fivethirtyeight.com/2010/02/us-manufacturing-is-not-dead.html
Chapter 2. Define
1. The Innovator’s Dilemma is a classic text by Clayton Christensen about the difficulty established companies have with disruptive innovation. Along with its sequel, The Innovator’s Solution, it lays out specific suggestions for how established companies can create autonomous divisions to pursue startup-like innovation. These specific structural prerequisites are discussed in detail in Chapter 12.
2. For more about SnapTax, see http://blog.turbotax.intuit.com/turbotax-press-releases/taxes-on-your-mobile-phone-it%E2%80%99s-a-snap/01142011–4865 and http://mobilized.allthingsd.com/20110204/exclusive-intuit-sees-more-than-350000-downloads-for-snaptax-its-smartphone-tax-filing-app/
3. Most information relating to Intuit and SnapTax comes from private interviews with Intuit management and employees. Information about Intuit’s founding comes from Suzanne Taylor and Kathy Schroeder’s Inside Intuit: How the Makers of Quicken Beat Microsoft and Revolutionized an Entire Industry (Cambridge, Mass.: Harvard Business Press, 2003).
Chapter