The Lost Continent - Bill Bryson [41]
The promontory ended in a level park, where children wheeled and bounced on BMXs and young couples strolled hand in hand and Frisbees sailed through the long strips of dark and light caused by the lowering sun filtering through the magnolia trees. Every person was youthful, good-looking and well-scrubbed. It was like wandering into a Pepsi commercial. Beyond the park, a broad stone promenade overlooked the harbour, vast and shimmery and green. I went and peered over the edge. The water slapped the stone and smelled of fish. Two miles out you could see the island of Fort Sumter where the Civil War began. The promenade was crowded with cyclists and sweating joggers, who weaved expertly among the pedestrians and shuffling tourists. I turned around and walked back to the car, the sun warm on my back, and had the sneaking feeling that after such perfection things were bound to be downhill from now on.
Chapter nine
FOR THE SAKE of haste I got on Interstate 26, which runs in a 200-mile diagonal across South Carolina, through a landscape of dormant tobacco fields and salmon-coloured soil. According to my Mobil Travel Guide, I was no longer in the Deep South but in the Middle Atlantic states. But it had the heat and glare of the South and the people in gas stations and cafés along the way sounded Southern. Even the radio announcers sounded Southern, in attitude as much as accent. According to one news broadcast, the police in Spartanburg were looking for two black men ‘who raped a white girl’. You wouldn’t hear that outside the South.
As I neared Columbia, the fields along the road began to fill with tall signs advertising motels and quick food places. These weren’t the squat, rectangular billboards of my youth, with alluring illustrations and three-dimensional cows, but just large unfriendly signs standing atop sixty-foot-high metal poles. Their messages were terse. They didn’t invite you to do anything interesting or seductive. The old signs were chatty and would say things like WHILE IN COLUMBIA, WHY NOT STAY IN THE MODERN SKYLINER MOTOR INN, WITH OUR ALL NEW SENSUMATIC VIBRATING BEDS. YOU’LL LOVE ’EM! SPECIAL RATES FOR CHILDREN. FREE TV. AIR-COOLED ROOMS. FREE ICE. PLENTY OF PARKING. PETS WELCOME. ALL-U-CAN-EAT CATFISH BUFFET EVERY TUES 5–7 P.M. DANCE NITELY TO THE VERNON STURGES GUITAR ORCHESTRA IN THE STARLITE ROOM. (PLEASE – NO NEGROES). The old signs were like oversized postcards, with helpful chunks of information. They provided something to read, a little food for thought, a snippet of insight into the local culture. Attention spans had obviously contracted since then. The signs now simply announced the name of the business and how to get there. You could read them from miles away: HOLIDAY INN, EXIT 26E, 4 MI. Sometimes these instructions were more complex and would say things like: BURGER KING – 31 MILES.