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Twitter for Dummies - Laura Fitton [101]

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as a sort of tracking service for weather events and other surprises across the globe. Follow weather in real time while it moves from place to place, just by watching the tweets of people you follow.

Government agencies (see Figure 13-3) can find tremendous value by tapping into Twitter as a real-time system for sensing and signaling events around the globe. Because of Twitter’s open application program interface (API), programs that use Twitter’s search and trends data to help people survive and thrive in future disasters are only a matter of time.

Twitter has value to individuals beyond news reporting and storm tracking, too. Twitter users can also connect with far-off family, friends, and colleagues to check on their status after a major weather incident in their area. You can use Twitter as an immediate channel to get information about what’s happening and, more importantly, do something about it.

Figure 13-3: FEMA embraces Twitter.

Helping others

Using Twitter for social change goes beyond fundraising, though. People also use Twitter for some very unique problem-solving: Among the more unusual projects is fronted by user @maratriangle, who has been on Twitter since its early days and uses the service to track and catch poachers in Africa (see Figure 13-4). With a standout avatar in a green beret, he has developed a network of Twitter users all over the globe who make sure no reports of poaching go unnoticed.

Twitter can effect real global change by facilitating data-sharing for professionals across borders. One teaching hospital tweeted during a live surgery to educate students who couldn’t actually be at the surgery. Other people have suggested using Twitter to share medical and prescription data anonymously from doctors to pharmaceutical companies so that pharmaceutical firms can see in real time which prescriptions are being prescribed where. The ability to collect this type of data also has implications for disease tracking and outbreak control, though anyone trying this must tackle the obvious privacy issues before such a use could be considered.

Twitter certainly has lofty potential for global connections on a large scale. So, how can you use it yourself? Be patient. After you build a following on Twitter and become a respected member of a strong network, you can help rally others to a cause, or even get a hand when you need some help. Your Twitter network can help you relocate across town or across the globe, find a new job, reconnect with lost family members, and even research your history and genealogy.

In one dramatic example, the use of Twitter helped someone escape potentially dire circumstances. When James Karl Buck was arrested in Egypt, he immediately tweeted a single word: “Arrested”. Instantly, his followers and colleagues were alerted to his situation and mobilized the help needed to secure his release. Read the story at www.cnn.com/2008/tech/04/25/twitter.buck.

Figure 13-4: @maratriangle makes sure that poachers don’t go unnoticed.

Organizing People Online and in Real Life

Twitter makes organizing group activities both online and in real life easy. People have used Twitter to solicit volunteers for events, rally a group around a cause, push get-out-the-vote efforts, find speakers for conferences, scout locations for get-togethers, or just have impromptu tweetups (a term twitterers use to refer to spontaneous real-life meet-and-greets).

Twitter helps people take online interactions into the real world. As Twitter becomes more popular and enters the mainstream, however, Twitter users may want to exercise some basic common sense when meeting people offline for the first time. Make sure to meet in groups and in public places, and tell someone where you’re going and with whom. While the vast majority of the people we’ve met on Twitter are trustworthy, we advise you not to make rash decisions about your safety.

You can use Twitter in such a wide variety of ways because of — you guessed it — how open-ended it is. Because Twitter doesn’t have any forced rules of use, beyond common courtesy

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