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Consumer Reports, 179

Cook County Hospital, 125–36, 140, 141

coup d’oeil, 44

court sense, 44

Damasio, Antonio, 59–60

Darwin, Charles, 202

Daugherty, Harry, 72–75

de Becker, Gavin, 230–32, 234, 237–38, 242

decision making: and actions, 66, 68–69 71, 114–16; and adaptive unconscious, 11–12; and certainty, 176; and editing, 142; and frugality, 11, 142; and improvisation comedy, 112–13; and information, 12, 13–14, 108, 136–40, 142, 143; and intuition, 107, 143–44; and Millennium Challenge ’02, 105, 106, 124–25; quality of, 52; and stress, 12, 14, 16; time involved in, 13–14, 122–23, I40; and training, 237; and Van Riper, 106–9, 114, 118, 119, 124–25, 136, 143–44; and ventromedial prefrontal cortex, 59–61

degree–of–difference (DOD), 184–85

Delahanty, Thomas, 230

Delivorrias, Angelos, 6–7, 11

Del Monte, 164

Democratic National Convention of 1988, 199

Demos, Virginia, 199

Dennis, Sandy, 216

Descartes’ Error (Damasio), 59

Despinis, George, 6

Diallo, Amadou: fear of, 191, 196, 214, 242; and implicit association, 232; neighborhood of, 189; police reactions to, 190–97, 214, 242–44

discrimination, 76, 84, 87, 94, 96

doctors: and chest pain diagnosis, 126, 128–38; and decision making, 13, 138–41; and doctor–patient relationship, 39–43, 76, 141, 167; and emergency room management, 127–28, 136; and hospital management, 125–27, 131–33; and malpractice lawsuits, 40–43, 75–76, 131, 167

DOD (degree–of–difference), 184–85

Dollard, Carol, 159

Dontas, Georgios, 6, 8, 11

Doritos tortilla chips, 176

dorm room analysis, 35–36, 39, 43

double–faulting, 48–49, 183

Dowell, Bill, 170–71, 173

Dresner, Dick, 153

Duchenne, Guillaume, 209–10

Duchenne smile, 209–10

Dukakis, Michael, 199

duping delight, 212

Durst, Fred, 150, 167, 187

Dyson, Brian, 156

Edsel, 173

Effects–Based Operations, 105

E & J Brandy, 161–63

Ekman, Paul: and Clinton, 205–6; and facial expression analysis, 199–204; and facial expressions’ effect on autonomic nervous system, 206–8; and lying, 206, 208–9, 212–13, 239; and micro expressions, 209, 211–13, 239; and Tomkins, 197, 198, 200, 202

electrocardiogram, 129, 131, 134, 137, 138

emotion: and faces, 21, 198, 202, 203–4, 206–10, 220, 238; and gender, 33; and marriage analysis, 21, 24–27, 29–32, 39; specific affect, 21, 23, 24

Equa (chair), 167–68, 170

ER (television show), 126

Ergon (chair), 167

ESP, 123

Evans, Arthur, 133, 138–39, 141

experience: and decision making, 107; and first impressions, 184

experts: and decision making, 123–24; and first impressions, 179–80, 183, 184, 186, 187–88, 250–51; and introspection, 180–82; and market research, 149–51, 167, 187; and thin–slicing, 75; and unconscious thinking, 51, 123, 179, 183, 184

eye movements, 216–17

faces: and emotion, 21, 198, 202, 203–4, 206–10, 220, 238; face recognition, 119–20, 122, 219; and mind reading, 230; and motivations, 198–99, 200; and nonverbal cues in facial expressions, 194–95, 199–204, 214–15, 218; taxonomy of facial expressions, 201–2

Facial Action Coding System (FACS), 204–5

fast and frugal thinking, 11

Featherweight jam, 180

firefighters, 122–24

first impressions: and adaptive unconscious, 14; altering of, 97; and autism, 214; and bias, 253; and car salesmen, 91; consequences of, 98; content and origin of, 16; as educated and controlled, 15; and experts, 179–80, 183, 184, 186, 187–88, 250–51; and market research, 165, 176; power of, 97–98; and rapid cognition, 194; and sip tests, 173; and speed–dating, 64

Fisman, Raymond, 64–66

fists, 27–29, 39

FMRI (functional magnetic resonance imagery), 218–19

focus groups, 171, 188

food tasters, 176–79, 183, 185, 186, 187

Ford Motor Company, 173

“41 Shots” (Springsteen), 197

free will, 58

Freud, Sigmund, 11

Friesen, Wallace, 200–202, 204, 206, 207, 209

Frito–Lay tortilla chips, 176

functional magnetic resonance imagery (FMRI), 218–19

Fyfe, James, 227, 228, 234, 235–37

Gajdusek, Carleton, 200

gambling game experiment, 8–10, 23, 50, 59, 60, 154

gender: and car