Google_ for Business_ How Google's Social Network Changes Everything - Chris Brogan [83]
154–155
Video on the Net conference, 2
W
Ware, Danie, 45
“warm” sell, 89–90
adding value, 91
affiliate marketing, 94–95
audience’s attention, valuing, 90
auto sales example, 92–94
community-minded approach, 92
competitors, acknowledging, 96
customer appreciation, 90
customer focus, 90
two-tier sales, 95–96
webinar sales example, 91–92
your role in sales process, 97
webinars, selling over Google+, 91–92
websites, compared to Google+, 68–69
Wheaton, Wil, 63
workflows, sharing, 116–117
writers, content strategy for, 87
X-Y-Z
YouTube, 16, 74
Yunus, Muhammad, 121–122
Zoller, Chris, 43