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Manufacturing Consent_ The Political Economy of the Mass Media - Edward S. Herman [46]

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published, and right-wing network flacks who regularly assail the “liberal media,” such as Michael Ledeen,108 are given Op-Ed column space, sympathetic reviewers, and a regular place on talk shows as experts. This reflects the power of the sponsors, including the well-entrenched position of the right wing in the mass media themselves.109

The producers of flak add to one another’s strength and reinforce the command of political authority in its news-management activities. The government is a major producer of flak, regularly assailing, threatening, and “correcting” the media, trying to contain any deviations from the established line. News management itself is designed to produce flak. In the Reagan years, Mr. Reagan was put on television to exude charm to millions, many of whom berated the media when they dared to criticize the “Great Communicator.”110

1.5. ANTICOMMUNISM AS A CONTROL MECHANISM


A final filter is the ideology of anticommunism. Communism as the ultimate evil has always been the specter haunting property owners, as it threatens the very root of their class position and superior status. The Soviet, Chinese, and Cuban revolutions were traumas to Western elites, and the ongoing conflicts and the well-publicized abuses of Communist states have contributed to elevating opposition to communism to a first principle of Western ideology and politics. This ideology helps mobilize the populace against an enemy, and because the concept is fuzzy it can be used against anybody advocating policies that threaten property interests or support accommodation with Communist states and radicalism. It therefore helps fragment the left and labor movements and serves as a political-control mechanism. If the triumph of communism is the worst imaginable result, the support of fascism abroad is justified as a lesser evil. Opposition to social democrats who are too soft on Communists and “play into their hands” is rationalized in similar terms.

Liberals at home, often accused of being pro-Communist or insufficiently anti-Communist, are kept continuously on the defensive in a cultural milieu in which anticommunism is the dominant religion. If they allow communism, or something that can be labeled communism, to triumph in the provinces while they are in office, the political costs are heavy. Most of them have fully internalized the religion anyway, but they are all under great pressure to demonstrate their anti-Communist credentials. This causes them to behave very much like reactionaries. Their occasional support of social democrats often breaks down where the latter are insufficiently harsh on their own indigenous radicals or on popular groups that are organizing among generally marginalized sectors. In his brief tenure in the Dominican Republic, Juan Bosch attacked corruption in the armed forces and government, began a land-reform program, undertook a major project for mass education of the populace, and maintained a remarkably open government and system of effective civil liberties. These policies threatened powerful internal vested interests, and the United States resented his independence and the extension of civil liberties to Communists and radicals. This was carrying democracy and pluralism too far. Kennedy was “extremely disappointed” in Bosch’s rule, and the State Department “quickly soured on the first democratically elected Dominican President in over thirty years.” Bosch’s overthrow by the military after nine months in office had at least the tacit support of the United States.111 Two years later, by contrast, the Johnson administration invaded the Dominican Republic to make sure that Bosch did not resume power.

The Kennedy liberals were enthusiastic about the military coup and displacement of a populist government in Brazil in 1964.112 A major spurt in the growth of neo-Fascist national-security states took place under Kennedy and Johnson. In the cases of the U.S. subversion of Guatemala, 1947–54, and the military attacks on Nicaragua, 1981–87, allegations of Communist links and a Communist threat caused many liberals

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