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Coca-Cola Girls: An Advertising Art History. Portland, OR: Collectors Press, 2000.

Bhagwati, Jagdish. In Defense of Globalization. New York: Oxford University Press, 2007 (orig. pub. 2004).

Bingham, A. Walker. The Snake Oil Syndrome: Patent Medicine Advertising. Hanover, MA: Christopher, 1994.

Brodsky, Alyn. Benjamin Rush: Patriot and Physician. New York: Truman Talley, 2004.

Brown, John Hull. Early American Beverages. Rutland, VT: C. E. Tuttle, 1966.

Brownell, Kelly D., and Katherine Battle Horgen. Food Fight: The Inside Story of the Food Industry, America’s Obesity Crisis, and What We Can Do About It. New York: McGraw-Hill, 2003.

Buckley, Christopher. Thank You for Smoking. New York: Random House, 1994.

Bullock, August. The Secret Sales Pitch: An Overview of Subliminal Advertising. San Jose, CA: Norwich, 2004.

Calhoun, Mary. Medicine Show: Conning People and Making Them Like It. New York: Harper & Row, 1976.

Campbell, William T. Big Beverage. Garden City, NY: Doubleday, 1952.

Campos, Paul. The Obesity Myth: Why America’s Obsession with Weight Is Hazardous to Your Health. New York: Gotham Books, 2004.

Candler, Charles Howard. Asa Griggs Candler. Atlanta: Emory University Press, 1950.

Capparell, Stephanie. The Real Pepsi Challenge: The Inspirational Story of Breaking the Color Barrier in American Business. New York: Wall Street Journal Books, 2007.

Cardello, Hank. Stuffed: An Insider’s Look at Who’s (Really) Making America Fat. New York: HarperCollins, 2009.

Carson, Gerald. One for a Man, Two for a Horse: A Pictorial History, Grave and Comic, of Patent Medicines. Garden City, NY: Doubleday, 1961.

Charles, Barbara Fahs, and Robert Staples. Dream of Santa: Haddon Sundblom’s Vision. Washington, DC: Staples & Charles, 1992.

Clark, Taylor. Starbucked: A Double-Tall Tale of Caffeine, Commerce, and Culture. New York: Little, Brown, 2007.

Clarke, Tony. Inside the Bottle: Exposing the Bottled Water Industry. Ottawa: Canadian Centre for Policy Alternatives, 2007 (orig. pub. 2005).

Cleland, Alan S., and Albert V. Bruno. The Market Value Process: Bridging Customer and Shareholder Value. San Francisco: Jossey-Bass, 1996.

Copley, Stephen, and Kathryn Sutherland, eds. Adam Smith’s Wealth of Nations: New Interdisciplinary Essays. Manchester, England: Manchester University Press, 1995.

Coppin, Clayton A., and Jack High. The Politics of Purity: Harvey Washington Wiley and the Origins of Federal Food Policy. Ann Arbor: University of Michigan Press, 1999.

Critser, Greg. Fat Land: How Americans Became the Fattest People in the World. Boston: Houghton Mifflin, 2003.

Dalton, Sharron. Our Overweight Children: What Parents, Schools, and Communities Can Do to Control the Fatness Epidemic. Berkeley: University of California Press, 2004.

de Villiers, Marq. Water: The Fate of Our Most Precious Resource. Boston: Houghton Mifflin, 2007.

Dietz, Lawrence. Soda Pop: The History, Advertising, Art and Memorabilia of Soft Drinks in America. New York: Simon & Schuster, 1973.

Dudley, Steven. Walking Ghosts: Murder and Guerrilla Politics in Colombia. New York: Routledge, 2004.

Dufty, William. Sugar Blues. New York: Warner Books, 1976 (orig. pub. 1975).

Elliott, Charles. “Mr. Anonymous”: Robert W. Woodruff of Coca-Cola. Atlanta: Cherokee, 1982.

Enrico, Roger, and Jesse Kornbluth. The Other Guy Blinked: How Pepsi Won the Cola Wars. Toronto: Bantam, 1986.

Erlbach, Arlene. Soda Pop. Minneapolis: Lerner, 1994.

Estes, Ralph. Taking Back the Corporation. New York: Nation Books, 2005.

Fast, Howard. Being Red. Boston: Houghton Mifflin, 1990.

Fellner, Kim. Wrestling with Starbucks: Conscience, Capital, Cappuccino. New Brunswick, NJ: Rutgers University Press, 2008.

Fishman, Charles. The Wal-Mart Effect: How the World’s Most Powerful Company Really Works—and How It’s Transforming the American Economy. New York: The Penguin Press, 2008.

Fox, Stephen. The Mirror Makers: A History of American Advertising and Its Creators. Urbana and Chicago: University of Illinois Press, 1997.

Frederick, William C., Corporation, Be Good! The Story of Social

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