The Coke Machine - Michael Blanding
Table of Contents
Title Page
Copyright Page
Dedication
Introduction
Part One - “ALL THAT AMERICA STANDS FOR”
ONE - A Brief History of Coke
TWO - Building the Brand
THREE - Biggering and Biggering
FOUR - The Battle for Schools
FIVE - The Bottled Water Lie
Part Two - TEACHING THE WORLD TO SING
SIX - “¡Toma lo Bueno!”
SEVEN - “Syrup in the Veins”
EIGHT - The Full Force of the Law
NINE - All the Water in India
TEN - The Case Against “Killer Coke”
Acknowledgements
Notes
B ...