The Coke Machine - Michael Blanding [163]
Page 86 secondhand smoke . . . global warming: Michaels, 198.
Page 86 “creating doubt about the health charge”: Michaels, 11.
Page 87 failed for the first time in years: Hays, 248.
Page 87 contamination scare in Belgium: Patricia Sellers, “Crunch Time for Coke: His Company Is Overflowing with Trouble. But CEO Doug Ivester Says He’s in Firm Control of ‘the Most Noble Business on Earth,’” Fortune, July 17, 1999.
Page 87 Albert Meyer took a closer look: Albert J. Meyer and Dwight M. Oswen, “Coca-Cola’s Accounting: Is It Really the Real Thing?” Accounting Today, September 28-October 11, 1998; Constance L. Hays, “The Markets: Marketplace; A Once-Sweet Bottling Plan Turns Sour for Coke,” New York Times, May 5, 1999.
Page 87 “One cannot transact with oneself ”: Don Russell, “New Era Sleuth Has Coke Fizzing,” Philadelphia Daily News, October 21, 1998.
Page 87 “smoke and mirrors”: Dean Foust, “Gone Flat: The Good Old Days Weren’t As Good As You Thought,” BusinessWeek, December 20, 2004.
Page 87 private meeting . . . amount overseas: Hays, 327.
Page 88 outsourced to contract workers: Hays, 328-329.
Page 88 downgraded volume targets: Hays, 338.
Page 88 voted down by the board: Hays, 340-341.
CHAPTER 4 . THE BATTLE FOR SCHOOLS
Page 89 The first time Jackie Domac heard: Domac, interview by the author.
Page 89 prohibited it from selling juice . . . about $1 per student: Gayle Pollard-Terry, “Goodbye Candy, Hello Soy Bars,” Los Angeles Times, September 2, 2002.
Page 91 sales of soda . . . strictly regulated: Marion Nestle, Food Politics: How the Food Industry Influences Health and Nutrition (Berkeley and Los Angeles: University of California Press, 2007 [orig. pub. 2002]), 207-210.
Page 91 National Soft Drink Association fought back . . . lost revenue: Nestle, 210-211.
Page 91 “the company puts profit”: U.S. Senate Report 103-300, Better Nutrition and Health for Children Act of 1994, 103rd Congress, 2nd Session, July 1, 1994.
Page 91 so-called pouring-rights contracts . . . paid to the facility: Howard Goodman, “One-Cola Pitch Sells on Campus,” Philadelphia Inquirer, July 31, 1994; Chris Roush, “Pepsi Deal Breaks Coca-Cola’s NFL Monopoly,” Atlanta Journal-Constitution, August 4, 1995.
Page 91 Woodland Hills, Pennsylvania, for example: “School News,” Pittsburgh Post-Gazette, April 21, 1994.
Page 91 Sam Barlow High School: “Pepsi, Please,” Oregonian (Portland), October 30, 1998.
Page 92 contract in DeKalb County: Elizabeth Lee, “School Lunches: Good Choices? Soft Drink Sales Provide Big Revenues, Little Nutrition,” Atlanta Journal-Constitution, May 5, 2003.
Page 92 “Coke Dude”: John Bushey, “District 11’s Coke Problem,” Harper’s, February 1, 1999; Constance L. Hays, “Today’s Lesson: Soda Rights,” New York Times, May 21, 1999; Schlosser, Fast Food Nation, 56-57.
Page 92 Coke sweetened the pot . . . “They have become”: Sherri Day, “Coke Moves with Caution to Remain in Schools,” New York Times, September 3, 2003.
Page 92 former college athletic director: Marc Kaufman, “Health Advocates Sound Alarm As Schools Strike Deals with Coke and Pepsi,” Washington Post, March 23, 1999.
Page 93 DeRose would agree to speak: Dan DeRose, e-mail to the author.
Page 93 “My basic philosophy”: Billie Stanton, “Are Ad-Splashed Schools Selling Out Our Kids?” Denver Post, November 28, 1999.
Page 93 one signed by Cicero-North Syracuse High School: Ross Getman, interview by the author; Lori Duffy, “C-NS Gets a Taste of Coke-Fueled Stadium; Coca-Cola, Taxpayers Would Fund $5.5m Complex,” Post-Standard (Syracuse, NY), July 14, 1998.
Page 93 with the help of the president of the state assembly: Michael Bragman, “Coke-School Agreement Good Deal for Taxpayers,” Post-Standard (Syracuse, NY), August 3, 1998.
Page 93 two fully stocked Coke machines: Amber Smith, “First Impressions: Bragmans Prepare Their Home to Host a Barbecue with Hillary Clinton,” Post-Standard (Syracuse, NY), July 8, 1999.
Page 93 2-cent-per-container soda tax . . . reelection campaigns: Kevin Sack, “How Albany Works, Lesson 1: Lobbying, the Beverage Industry