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The Coke Machine - Michael Blanding [198]

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Flores, Domingo

Food and Drug Administration (FDA) approval of stevia

on benzene in soft drinks

bottled water labeling requirements

on bromate in bottled water

dismissal of aspartame concerns

lax regulation of bottled water plants

on perchlorate in spring water

regulation of nutritional claims

foreign markets

Brazil

Coca-Cola Export Corporation

in developing world

forceful entry into

France

franchise system

growth and sales in

Guatemala

political flexibility

postwar expansion

soda consumption and profits

United Kingdom

See also Coca-Cola Colombia; Coca-Cola FEMSA; Coca-Cola India

Fox, Vicente

France


Gallegos, Carlos

Galvis, Juan Carlos

García, Laura Milena

García, Luis Eduardo

Gardner, Stephen

Gay, Faith

Getman, Ross

Gil, Isidro

Giraldo, Luis Enrique

Giraldo, Oscar

Goizueta, Roberto

Gómez Carpio, María de la Asunción

González, Álvaro

Great Depression

Guatemala


Harry Potter movie sponsorship

Hasbún, Raúl

Hays, Constance

health issues

aspartame consumption

benzene in diet sodas

diabetes

nutritional claims

pesticide residue in beverages

purity of bottled water

water as soda alternative

See also obesity

Hennrich, Mary Lou

high-fructose corn syrup (HFCS)

Hindustan Coca-Cola Beverages Pvt. Ltd. See Coca-Cola India

Hirsch, Harold

Holmes, Oliver Wendell, Jr.


India. See Coca-Cola India

International Labour Organization (ILO)

International Union of Food and Allied Workers (IUF)

Isacson, Adam

Isaza, Ramón

Isdell, Neville

Ivester, Douglas


Jacobson, Michael

Jiménez, Marco

Jones, Harrison

Jordan, Laura


Kahn, E. J.

Keith, Max

Kellett, Gigi

Kent, Muhtar

Kerr, Kerry

Killer Coke campaign. See Campaign to Stop Killer Coke

Kirby, Richard

Kirby Kielland, Richard

Klein, Naomi

Knauss, Don

Koch, Greg

Koh, James

Kovalik, Dan

Krishnan, A.

Kuri, Rameshwar Prasad


labor issues

anti-union violence in Guatemala

anti-union violence in Turkey

enforcement of workplace policies

human rights standards

working conditions in India

See also Coca-Cola Colombia

Lavin, Franklin

Leahy, Patrick

Lee, Archie

Lok Samiti

López Pérez, Cristóbal

Lucy, Dora

Ludwig, David


Manco, Hernán

Manley, Lisa

Marín, Rigoberto

marketing. See advertising and marketing

Márquez, Israel

Martínez, José

Mattes, Richard

McBride, Sean

McCann-Erickson

McChesney, Dick

McFarland, Maria

McQueen, Humphrey

Mendoza, William

Mexico

cultural integration of Coca-Cola

health problems in

political control of soft drink concessions

soda tax

Zapatista rebels

See also Coca-Cola FEMSA

Meyer, Albert

Michaels, David

Milan, Ariosto

Mindus, Dan

Monserrate, Hiram

Morales, César

Muller, Ronald E.

Múnera, Adolfo de Jesús


Nandlal

Nash, June

National Soft Drink Association (NSDA). See American Beverage Association

Neely, Susan

Nestle, Marion

Nestlé

New Coke

New York University (NYU)

Newsom, Gavin


obesity

anti-soda lawsuit

industry response to charges concerning

link to soda consumption

school anti-soda legislation

scope of problem

Olvera, Victoria

Osorio, Luis Camilo

Oswald, Ron

overseas markets. See foreign markets


Packard, Vance

Palacios, José Armando

Panamco

acquisition by Coca-Cola FEMSA

expansion throughout South America

false charges against unionists

lawsuit against

plant shutdowns and layoffs

relationship with paramilitaries

See also Coca-Cola FEMSA

patent medicine

Patrick, Deval

Pease, Don

Pemberton, John

Pendergrast, Mark

Pepsi-Cola/PepsiCo

advertising and marketing

on anti-junk food legislation

Aquafina bottled water

bottle size

diversification

expansion into Soviet Union

legal conflicts with Coca-Cola

market capitalization

market share

origin of

pesticide residue in product

stock price

taste comparison with Coca-Cola

Pérez, Nelson

PET (polyethylene terephthalate)

Pollan, Michael

Potter, Ed

pouring-rights contracts. See school soda contracts

product placement

Public Health Advocacy Institute (PHAI)


Ranjan, Kalyan

Reichert, Tom

Rell, Jodi

Robinson, Frank

Rogers, Ray

activist strategy and tactics

at Coca-Cola shareholder

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