Inside Steve's Brain - Leander Kahney [105]
28 “Thinking Too Different,” by Hiawatha Bray, Boston Globe, May 14, 1998.
29 “Stringer: Content Drives Digitization,” by Georg Szalai, The Hollywood Reporter, Nov. 9, 2007. (http://www.hollywoodreporter.com/hr/content- display/business/news/e3idd293825dd51c45cff 4f1036c8398c0e)
30 “The Music Man: Apple CEO Steve Jobs Talks About the Success of iTunes, Mac’s Future, Movie Piracy,” by Walter S. Mossberg, Wall Street Journal, June 14, 2004. (http://online.wsj.com/article-email/ SB108716565680435835-IRjfYNolaV3nZyqaHmHcKmGm4.html)
31 Ibid.
32 “Steve Jobs at 44,” by Michael Krantz and Steve Jobs, Time, Oct. 10, 1999.
Chapter 2: Despotism
1 Cordell Ratzlaff, personal interview, September 2006.
2 Peter Hoddie, personal interview, September 2006.
3 “Steve Jobs: The Rolling Stone Interview. He changed the computer industry. Now he’s after the music business,” by Jeff Goodell, posted Dec. 3, 2003. (http://www.rollingstone.com/news/ story/5939600/steve- jobs-the-rolling-stone-interview)
4 “The Guts of a New Machine,” by Rob Walker, New York Times Magazine, Nov.30,2003.(http://www.nytimes.com/2003/11/30/magazine/30IPOD. html)
5 Ibid.
6 John Sculley, personal interview, December 2007.
7 Ibid.
8 Patrick Whitney, personal interview, October 2006.
9 “Steve Jobs on Apple’s Resurgence.”
10 Dag Spicer, personal Interview, October 2006.
11 Guy Kawasaki, personal interview, October 2006.
Chapter 3: Perfectionism
1 “Steve’s Two Jobs,” by Michael Krantz, Time, Oct. 10, 1999. (http://www.time.com/time/magazine/article/0,9171,32209-2,00.html)
2 Paul Kunkel and Rick English, Apple Design: The Work of the Apple Industrial Design Group (New York: Watson-Guptill Publications, 1997), p. 22.
3 Ibid., p. 13.
4 Ibid.
5 Ibid., p. 15.
6 Ibid., pp. 28-37.
7 Ibid., p. 26.
8 Andy Hertzfeld, Revolution in the Valley (Sebastapol, Calif.: O’Reilly Media, 2004), p. 30.
9 “Signing Party,” Andy Hertzfeld, Folklore.org. (http://www.folklore. org /StoryView.py?project=Macintosh&story=Signing-Party.txt& showcomments=1 )
10 Quoted in Steven Levy, Insanely Great: The Life and Times of Macintosh, the Computer That Changed Everything (New York: Penguin, 1994), p. 186.
11 “Why We Buy: Interview with Jonathan Ive,” by Charles Fishman, Fast Company,Oct.1999,p.282.(http://www.fastcompany.com/magazine/29/buy.html)
12 Ibid.
13 “PC Board Esthetics,” by Andy Hertzfeld, Folklore.org (http://www.folklore.org /StoryView.py?project=Macintosh&story=PC-Board- Esthetics.txt)
14 John Sculley, Odyssey: Pepsi to Apple: The Journey of a Marketing Impresario (New York: HarperCollins, 1987), p. 154.
15 John Sculley, personal interview, December 2007.
16 “The Guru: Steve Jobs,” by Charles Arthur, The Independent (London, UK), Oct. 29, 2005.
17 “The Wired Interview: Steve Jobs: The Next Insanely Great Thing,” by Gary Wolf, Wired, Issue 4.02, Feb. 1996.
18 “The Observer Profile: Father of Invention,” by John Arlidge, The Observer (UK), Dec. 21, 2003.
19 Ibid.
20 Design Museum interview, March 29, 2007. (http://www.designmuseum.org/design/jonathan-ive)
21 Ibid.
22 “An Evening into Former Apple Industrial Designers,” public lecture, June 4, 2007, Computer History Museum, Mountain View, California.
23 Ibid.
24 “Radical Craft: The Second Art Center Design Conference,” by Janet Abrams, Core77 website, May 2007. (http://www.core77.com/reactor/04.06-artcenter.asp)
25 “The Observer Profile.”
26 “Radical Craft.”
27 Jonathan Ive interview, by Marcus Fairs, iconeye, icon004, July/Aug. 2003. (http://www.iconeye.com/articles/20070321-31)
28 “How Apple Does It,” by Lev Grossman, Time, Oct. 16, 2005. (http://www.time.com/time/magazine/article/0,9171,1118384,00.html)
29 Jonathan Ive interview, by Marcus Fairs.
30 “Radical Craft.”
31 Jonathan Ive interview, by Marcus Fairs.
32 Ibid.
33 “Radical Craft.”
34 Design Museum interview.
Chapter 4: Elitism
1 Smithsonian Institution Oral and Video Histories: “Steve Jobs.”
2 “If He’s So Smart . . . Steve Jobs, Apple, and the